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GRADAX
ServicesGrowTikTok Marketing

Your business on TikTok every week, without learning TikTok.

Short vertical videos about your work, scripted by us, filmed by you in a few minutes or made from your clips, edited, published on your TikTok and reported as the visits and messages they brought.

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A woman filming her baking with a phone on a tripod in her kitchen
Scripted for youYou film a minute; we know what to say.
Edited in your brandCaptions, sound and pace that hold attention.
Published on timeTwo, four or six videos a week.
Reported in resultsViews, profile visits and messages, every month.

Where your videos go out and where customers answer.

TikTok marketing in plain words

No jargon. This is all it is, and all you need to know.

  1. We write the month's videosIdeas and scripts from your work, your offers and your customers' questions.
  2. You film a few minutesWith your phone, from our script. Or send us your clips.
  3. We edit, publish and reportOn the day, and show you what each video brought.
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What is in a TikTok video that brings customers?

Every video has the same parts. Each numbered part is something we write, edit and check for you.

  1. The openingTwo seconds that stop the scroll. Written into every script.
  2. The captionsMost people watch without sound. Every word on screen.
  3. The soundMusic or voice that fits, allowed for business accounts.
  4. The next stepHow to visit, call or write, said and shown.
  5. The description and tagsA few words people search for, never thirty tags.

Is TikTok working for your business?

The patterns we see most often when a business asks us about TikTok.

  • No account at all

    Your competitors are in front of the people in your town; you are not.

  • Three videos, then silence

    It started well and stopped when the business got busy.

  • Videos that look like ads

    A logo, music and a price. People scroll past in a second.

  • Not knowing what to film

    Ideas run out after the first week.

  • Views but no customers

    Hundreds of views, and nobody who calls or writes.

  • A personal account for the business

    No contact button, no statistics, no ads possible.

Send us your TikTok, or tell us you have none.

We tell you, for free, what we would film first, how often, and which package fits.

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TikTok marketing prices

Three monthly packages. Ideas, scripts, editing, publishing and the report are included; there is no editing software to pay for.

Start

Two videos a week on your TikTok

€390

A month, publishing included

Choose Start

The package includes:

Setting up

  • Your TikTok business account set up or tidied
  • A video style in your brand
  • Your account connected for publishing

Every month

  • 8 videos a month, scripted and edited
  • Scripts you film in a few minutes with your phone
  • A calendar you approve before the month starts
  • A monthly report: views, profile visits and messages

Ad spend is paid to TikTok and is not included. Filming at your place is quoted separately. Prices exclude VAT, no minimum term.

Growth

Most chosen

Four videos a week, trends and comments handled

€690

A month, publishing included

Choose Growth

Everything in Start, plus:

More videos

  • 16 videos a month
  • Trends and sounds picked for your trade
  • The same videos on Instagram Reels

The conversation

  • Comments answered on working days
  • Your best video boosted with a small budget, set up by us

Ad spend is paid to TikTok and is not included. Filming at your place is quoted separately. Prices exclude VAT, no minimum term.

Pro

Six videos a week and a TikTok ads campaign

€1,190

A month, publishing included

Choose Pro

Everything in Growth, plus:

Every day of the week

  • 24 videos a month
  • A TikTok ads campaign run by us
  • Videos on YouTube Shorts too

Messages and strategy

  • Messages answered within one working day
  • What competitors post, watched every month
  • A monthly call to plan the next month

Ad spend is paid to TikTok and is not included. Filming at your place is quoted separately. Prices exclude VAT, no minimum term.

What does managed TikTok marketing involve?

TikTok shows short vertical videos to people based on what they watch, not on who they follow. A small business with no followers can reach thousands of people in its town with one good video.

What stops most businesses is the work: knowing what to film, editing it so people keep watching, and doing it every week. Managed means we do that work: the ideas, the scripts, the editing, the publishing and the report.

You stay the face and the voice of the business. We make sure every minute you spend in front of the phone turns into a video that is seen.

  • Reach before followers A good video is shown to new people from the first day.
  • Results, not views Every month judged by the visits, messages and calls the videos brought.
Three friends laughing at a video on a phone on a sofa

Who does what?

You run your business and appear in it. We do everything else.

What you do

  • Approve our connectionOnce, in TikTok. Your password stays yours.
  • Film from our scriptsA few minutes a week with your phone.
  • Approve the monthOne calendar, one reply.

What we do for you

  • Plan the calendarA month ahead, agreed with you.
  • Write every scriptShot by shot, so filming takes minutes.
  • Edit every videoCaptions, sound and pace, in your brand.
  • Answer commentsOn working days; the sensitive ones go to you.
  • Report in resultsVisits, messages and calls, every month.
  • Build the page when one is neededAn offer page that matches the video.
Hand it over to us

What does TikTok marketing include?

Everything between an idea and a video that brings a customer, done by one team on a fixed calendar.

  • The planA monthly calendarIdeas from your work, your offers and your customers' questions, agreed with you.
  • ScriptsScripts you can film in minutesWhat to say, what to show and how to frame it, shot by shot.
  • EditingEdited to be watchedCuts, captions, sound and pace, in your brand.
  • FilmingYour clips or oursFilm with your phone from our script, or we come and film, quoted separately.
  • PublishingPublished on the dayAt the hours your viewers are on TikTok, with the right description and tags.
  • ReportingA report in resultsViews and watch time, then the profile visits, messages and calls.

Want your TikTok run like this? Tell us what you sell. We tell you what we would film first, and which package fits.

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Your video in the feed of people nearby, and the visit it is there to bring.

What decides whether a TikTok video brings customers?

Three things, in this order. Lose the first two seconds and nothing else matters.

  1. Whether the first two seconds stop the scroll

    People decide in a moment. A face, a result or a question on screen keeps them; a logo does not.

    Every script opens with the one thing your customer wants to see.

  2. Whether the account posts regularly

    TikTok tests every new video. An account that posts every week gets tested more often, and learns faster what works.

    A calendar agreed a month ahead and published on the day, every week.

  3. Whether there is a next step

    Views without a reason to visit, call or write are entertainment, not customers.

    A link, a message button or a clear offer in the video and the profile, every click counted.

Works even better with Social Media Posts

Your other pages, every week too.

Facebook, Instagram and LinkedIn posts for the customers who never open TikTok.

See Social Media Posts Quote for both

What changes on your TikTok?

The same account, before and after. Switch between the two and compare.

Want the column on the right for your business?

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  • No account, or a personal one
  • Videos when someone has time
  • Videos that look like ads
  • Running out of ideas
  • Comments left unanswered
  • Views counted, customers not

How does TikTok marketing start?

Your account first, then the scripts, then the first video. Nothing is published before you approve it.

  1. AccountYour TikTok business account set up or tidied, then connected for publishing with your approval.
  2. StyleYour voice, colours and the way your videos open and close, set once.
  3. First monthA month of ideas and scripts, sent to you for approval, filmed and edited.
  4. Every monthVideos published on the day, comments answered, the report in results.
  1. AccountYour TikTok business account set up or tidied, then connected for publishing with your approval.
  2. StyleYour voice, colours and the way your videos open and close, set once.
  3. First monthA month of ideas and scripts, sent to you for approval, filmed and edited.
  4. Every monthVideos published on the day, comments answered, the report in results.
It starts with a free check.
  • Whether you have a business account
  • What your customers ask before they buy
  • Who in the business is happy to be filmed
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Free

Start with a free TikTok check

Before you decide anything, we look at your account, or at what you would need to start, and at two competitors. You keep the findings whether you work with us or not. One term that helps: social media marketing.

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No obligation. A person who does this work replies.

  1. 1
    What a viewer sees firstYour profile and videos read the way a new customer reads them.
  2. 2
    What is missingBusiness account, contact button, link and the videos nobody made.
  3. 3
    What competitors filmTwo businesses like yours, and the videos that work for them.
  4. 4
    Your first monthThe first four videos we would make, described shot by shot.

Not sure TikTok suits your business? Ask first.

Tell us what you sell and who buys it. We tell you honestly whether TikTok is worth it.

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TikTok, social media posts or ads: which do you need?

TikTok reaches new people in your area with video. Posts keep the people who follow you. Ads reach chosen people for a budget.

This pageTikTok MarketingSocial Media PostsFacebook & Instagram Ads
Who it reachesNew people, shown by what they watchYour followers and the people they share withPeople who fit your customer, chosen by budget
What it is good atBeing discovered, younger customers, showing your workTrust, presence and staying rememberedNew customers for an offer, quickly
What you pay forA monthly fee; ads budget only in ProA monthly fee, no cost per postOur fee plus what you pay Meta
How fast it worksFrom the first good videoBuilds over monthsThe same week
When you stopThe videos and followers stay yoursThe posts and followers stay yoursEnquiries from ads stop the same day
A woman making a smoothie in a cafe with a camera set up beside her

They find you on TikTok before they find you on Google.

We make sure what they find is recent, clear and worth the visit, every week.

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TikTok videos, Reels and TikTok ads, explained

One video, three places to work. When a video sends people to a page, it is one built by our website team.

TikTok videos

Where people discover a business they did not know, by watching it work.

  • Behind the scenes of your work
  • Before and after
  • Answers to customers' questions
  • Your team and your place
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A smiling fashion designer recording a sewing tutorial in her workshop

Instagram Reels and Shorts

The same vertical video, published again where your other customers watch.

  • Reels from Growth up
  • YouTube Shorts in Pro
  • Each with its own description
  • Counted in the same report
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A man recording a video with a phone and a ring light, holding a notebook

TikTok ads

Your best video shown to the people you choose, for a budget you set.

  • A boost of your best video from Growth
  • A full ads campaign in Pro
  • Tracking set before any spend
  • Reported as cost per enquiry
Get my free check
A hand holding a phone with the TikTok app open
Works even better with Facebook & Instagram Ads (Meta)

Your best video, as an ad.

When a video works, a small budget shows it to the right people on Facebook and Instagram.

See Facebook & Instagram Ads (Meta) Quote for both
A woman with a camera, a laptop and notes planning a video

How do you make TikTok pay?

Five rules we follow on every account. Check your own against them, with us or without us. Two terms worth knowing: social media marketing and impression.

  1. 1
    Open with the resultThe finished cake, the clean car, the new haircut: first, not last.
  2. 2
    Film people, not logosYour face and your hands at work beat any designed slide.
  3. 3
    Post every weekTwo videos every week beat ten in one week and nothing for a month.
  4. 4
    Answer comments with videosA question answered on camera is the next video, already written.
  5. 5
    Judge by visits and messagesViews are a sign. The customers who called or wrote are the result.

What we promise, and what we never will.

TikTok is easy to fake with numbers. We would rather be held to account.

What we will never sell you

  • Bought followers, views or likes
  • Sounds that business accounts are not allowed to use
  • Publishing anything you have not approved
  • A cost per video on top of the package

What you can hold us to

  • Every video approved by you before it is published
  • The account and its followers stay yours
  • Your password never asked for: you approve the connection
  • Reports in visits, messages and calls, not only views

An account that has not posted in months?

Send us the link. We tell you, for free, what to film first and how often.

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We also look after everything your account depends on.

Publishing runs through TikTok's official connection for businesses, from our own servers in Europe, watched by the same team that edits your videos.

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How we run security
  • Access you approve, not a passwordYou approve the connection in TikTok once and can remove it at any time.
  • Official publishingVideos go out through TikTok's own connection for business tools, never a phone login.
  • Approvals on recordWho approved each video and when, kept in your client portal.
  • Your clips kept privateThe files you send are stored on our servers in the EU, never public.
  • Music cleared for businessOnly sounds that business accounts may use, so no video is muted later.
  • Publishing watchedA video that fails to go out is caught and published again the same day.

What every client gets, whatever they buy

Work with us and we take care of everything around the work too: hosting, security and changes, by the same team, so you never need a second company.

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See the cloud

TikTok for your kind of business.

What works on TikTok differs by trade. Pick yours to see how we work in it.

Tell us what you sell. We tell you what to film first.

No commitment. A straight answer before you spend anything.

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Works even better with Email Marketing

Turn viewers into a list you own.

The feed moves on in seconds; an email reaches everyone who signed up.

See Email Marketing Quote for both

TikTok marketing works best with

TikTok brings new people. These keep them and give them somewhere to act.

Prefer to start with one piece of work? Fixed work from the catalogue.

The full catalogue

Read before you decide

Plain-language guides from our team on the questions owners ask most about social media.

Every guide we have written

What happens after you contact us

No obligation at any step. If we are not the right fit, we tell you who is.

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  1. You write or book a call

    A few lines about your business is enough. No forms to fill in for an hour.

  2. A person replies

    Someone who does this work reads it and comes back with questions, not a sales script.

  3. A short call

    We look at your business together and say plainly what we would do first.

  4. A written offer

    What we do and what it costs, on paper, before any work starts.

Questions about TikTok Marketing

Not answered here? A person who does this work replies to every question.

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How much does TikTok marketing cost?

The packages above are monthly and include the ideas, the scripts, the editing, the publishing and the report. Start publishes two videos a week, Growth four with Reels and comments answered, Pro six with a TikTok ads campaign.

Do I have to be in the videos?

Not always, but it helps. Your hands at work, your place, your products or a member of your team all work. We write scripts for whoever is comfortable in front of the phone.

Who films the videos?

You film short clips with your phone from our scripts, usually in one session a week. We edit them. If you prefer, we come and film, quoted separately.

Do I have to give you my password?

No. You approve our connection in TikTok once, and you can remove it at any time. We publish through TikTok's official connection for business tools.

Is TikTok right for my business?

If your customers are under 45, or your work looks good on camera (food, beauty, building, cars, fitness, shops), almost certainly. If not, we tell you in the free check and suggest where to be instead.

Is advertising included?

Growth includes setting up a small boost of your best video; Pro includes a full TikTok ads campaign run by us. In both, the ad budget is paid by you directly to TikTok.

When will I see results?

A good video can be seen by thousands of people in its first days. Steady visits and messages build over the first two or three months; the report shows the change every month.

Can I stop or change the package?

Yes. There is no minimum term: a new package starts with the next month and you can stop with 30 days' notice. Every video stays on your account.

Where to go next

Services

Industries

Terms explained

Start here

The people in your town are already watching TikTok.

Tell us what you sell and whether you have an account. We come back with the first month of videos we would make, and the package that fits.

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  • A written price before any work starts
  • Hosted on European servers
  • The code and every account stay yours
  • One team from the build to the support

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  • Sold and delivered by GRADAXOne contract and one team, whoever does the work.
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