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GRADAX
ServicesGrowEmail Marketing

Email marketing that brings orders, run for you.

Newsletters and automated emails written, designed and sent by us from your domain, then reported as the orders and bookings they brought.

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A business owner working on a laptop and phone in a cafe
Written and designedEvery email, in your brand and your voice.
Lands in the inboxSent from your domain, authenticated.
Reported in ordersOpens, clicks and the sales they brought.
Your list stays yoursExport it any time, in one file.

The inboxes we send to and the shops we connect.

Email marketing in plain words

No jargon. This is all it is, and all you need to know.

  1. People give you their addressAt checkout, on your website or at the counter.
  2. We write to them regularlyOffers, news and reminders they asked for, in your brand.
  3. They come back and buyAnd the report shows you which email brought each order.
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Email marketing prices

Three monthly packages. Writing, design, sending and the report are included; there is no separate email software to pay for.

Start

One newsletter a month

€190

A month, sending included

Choose Start

The package includes:

Setting up

  • Your list imported and cleaned
  • Sending from your own domain, authenticated
  • An email template in your brand
  • A sign-up form for your website

Every month

  • One newsletter, written and designed by us
  • Sent after your approval
  • A monthly report: opens, clicks and orders
  • Up to 2,500 contacts

Sending is included: no separate email software to pay for, no cost per contact up to the list size of your package. Prices exclude VAT.

Growth

Most chosen

Campaigns and automated emails

€390

A month, sending included

Choose Growth

Everything in Start, plus:

More campaigns

  • Two campaigns a month
  • Your list split by interest and by purchase

Emails that send themselves

  • A welcome series for new subscribers
  • Abandoned cart reminders
  • A thank-you and review request after a purchase

Size

  • Up to 10,000 contacts

Sending is included: no separate email software to pay for, no cost per contact up to the list size of your package. Prices exclude VAT.

Complete

Weekly campaigns, the full set of automations

€690

A month, sending included

Choose Complete

Everything in Growth, plus:

Every week

  • Four campaigns a month
  • Subject lines tested on part of the list first

More automations

  • Win-back emails for customers who stopped buying
  • Birthday and anniversary emails
  • Your CRM or store connected to the list

Size and reporting

  • Up to 50,000 contacts
  • Revenue from email in every report

Sending is included: no separate email software to pay for, no cost per contact up to the list size of your package. Prices exclude VAT.

What does managed email marketing involve?

Email marketing is the messages your business sends to people who asked to hear from you: newsletters, offers, and emails that go out on their own when someone signs up, buys or leaves a cart.

Most businesses collect addresses and never write to them, or send one email a year that lands in spam. Managed means we do the whole job: the plan, the writing, the design, the sending and the report, every month.

The list is the one channel you own outright. No algorithm decides who sees your email, and no cost per click applies. Here is how it compares with social media: email or social media.

  • Orders, not opens Every campaign judged by the orders, bookings and calls it brought.
  • Inbox, not spam Your domain authenticated and your list kept clean, so the email arrives.
A man reading on his phone over breakfast

Is your email list earning anything?

The patterns we see most often when a business asks us to look at its email.

  • Addresses collected, never written to

    The list grows at the till and on the website, and nobody sends anything.

  • Emails that land in spam

    The domain is not authenticated, so Gmail files the newsletter with the junk.

  • One email for everyone

    Customers who bought last week get the same offer as people who never bought.

  • Carts left and forgotten

    Visitors fill a cart, leave, and nobody reminds them.

  • Nobody knows what email brings

    Reports show opens, never the orders that came from a campaign.

  • The list sits in someone else's account

    The addresses live in a tool paid by a former agency or employee.

Show us your list and your last email.

We tell you, for free, whether it reaches the inbox, what it could bring each month, and what we would send first.

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What is in an email that brings orders?

Every campaign has the same parts. Each numbered part is something we write, design and test for you.

  1. The senderA name people recognise. The first thing they read.
  2. The subjectOne reason to open. Tested on part of the list first.
  3. The pictureYour own work, readable on a phone.
  4. The buttonOne thing to do, opening the right page.
  5. The footerThe way out, in plain sight. It keeps you out of spam.

What does managed email marketing include?

Everything between your list and an order, done by one team on a fixed calendar.

  • The planA campaign calendarOffers, seasons and news planned a month ahead and agreed with you.
  • WritingEmails written in your voiceSubject, text and offer, in the language your customers speak.
  • DesignA template in your brandReadable on a phone first, with your logo, colours and photos.
  • SendingSent from your domainAuthenticated, throttled, with bounces and unsubscribes handled for you.
  • AutomationsEmails that send themselvesWelcome, cart reminder, thank-you and win-back, written once, running every day.
  • ReportingA report in ordersOpens and clicks, then the orders and bookings each campaign brought.

Want your email run like this? Tell us about your list. We tell you what we would send first, and which package fits.

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The email, the moment it is opened, and the order it is there to bring.

What decides whether an email gets opened and bought from?

Three things, in this order. If the first fails, nothing else matters.

  1. Whether it reaches the inbox

    Gmail and Outlook judge the sender before the email. An unauthenticated domain or a list full of dead addresses sends everything to spam.

    Your domain authenticated, bounces removed automatically, unsubscribes honoured at once.

  2. Whether the subject earns the open

    People decide in a second, from the sender name, the subject and the first line.

    Subjects written for each campaign and tested on part of the list first.

  3. Whether there is one clear thing to do

    An email with ten links gets fewer clicks than one with a single offer and a button.

    One offer per email, a button that opens the right page, every click counted.

Who does what?

You run your business. We run the email and count what it brings.

What you do

  • Tell us the offersWhat you want to sell this month, and any news.
  • Send photos of your productsPhone photos are fine. We make them fit the email.
  • Approve before sendingA preview by email; a reply is enough.

What we do for you

  • Plan the calendarA month ahead, agreed with you.
  • Write and design every emailIn your voice, readable on a phone.
  • Send from your domainAuthenticated, paced, bounces handled.
  • Run the automationsWelcome, cart, thank-you, win-back.
  • Report in ordersWhat each campaign brought.
  • Build the page when one is neededAn offer page that matches the email.
Hand it over to us
Works even better with Online Shop (E-commerce)

Connect the store, and the emails send themselves.

Cart reminders, thank-you emails and purchase segments from your own shop.

See Online Shop (E-commerce) Quote for both

What changes in your email marketing?

The same list, before and after. Switch between the two and compare.

Want the column on the right for your business?

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  • A list nobody writes to
  • Newsletters landing in spam
  • One email for every customer
  • Abandoned carts forgotten
  • Reports of opens only
  • The list in someone else's account
Free

Start with a free look at your email

Before you decide anything, we check your list, your domain and your last campaign. You keep the findings whether you work with us or not. One term that helps: conversion rate.

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No obligation. A person who does this work replies.

  1. 1
    Whether you reach the inboxYour domain's sending setup checked, and what to fix.
  2. 2
    How healthy the list isHow many addresses work, and how many are dead or duplicated.
  3. 3
    What it could bringThe campaigns and automations worth setting up first.
  4. 4
    What we would send firstThe first three emails, described in plain words.

How does email marketing start?

The list first, then the domain, then the first campaign. Nothing is sent before you approve it.

  1. ListYour addresses imported, cleaned and checked for consent.
  2. DomainSending authenticated on your domain, the template made in your brand.
  3. First campaignWritten, designed and sent after your approval.
  4. Every monthCampaigns on the calendar, automations running, the report in orders.
  1. ListYour addresses imported, cleaned and checked for consent.
  2. DomainSending authenticated on your domain, the template made in your brand.
  3. First campaignWritten, designed and sent after your approval.
  4. Every monthCampaigns on the calendar, automations running, the report in orders.
It starts with a free check.
  • How many addresses you have, and how many work
  • Whether your domain is set up to send
  • What the first three campaigns should be
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Not sure email suits your business? Ask first.

Tell us what you sell and how often people buy. We tell you honestly what email can do for it.

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Campaigns, automations and the list, explained

Three parts of the same service, each with its own job. When an email opens a page, it is one built by our website team.

Campaigns

The emails you send to the list on a date: offers, news, seasons and launches.

  • A calendar agreed a month ahead
  • Written and designed by us
  • Approved by you before sending
  • Subjects tested on part of the list
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A young woman reading her phone over coffee in a cafe

Automations

The emails that go out on their own, when someone signs up, buys or leaves a cart.

  • Welcome series for new subscribers
  • Abandoned cart reminders
  • Thank-you and review request
  • Win-back for customers who stopped buying
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A woman packing an online order into a box at her workspace

The list

The addresses, kept clean, split by what people bought and what they like.

  • Imported and cleaned at the start
  • Consent recorded for every address
  • Segments by interest and purchase
  • Exportable by you at any time
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A woman using a tablet in a bright kitchen with cakes and flowers
A smiling woman shopping on her phone, shopping bags beside her on the sofa

The customers who bought once are the easiest to sell to again.

We write to them on a calendar, with offers they care about, and count the orders that come back.

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Email, social media or ads: which do you need?

Ads find new customers. Social media keeps you visible. Email brings back the people who already know you, for the cost of writing to them.

This pageEmail MarketingFacebook & Instagram AdsGoogle Ranking (SEO)
Who it reachesPeople who already gave you their addressPeople who fit your customer, before they searchPeople searching for what you sell
What it is good atRepeat orders, offers and newsNew customers for an offerVisits that keep coming
What you pay forA monthly fee, no cost per sendOur fee plus what you pay MetaA monthly fee, no cost per visit
Who owns the audienceYou: the list is yoursMeta decides who sees the adGoogle decides the ranking
When you stopThe list stays yoursEnquiries from ads stop the same dayRankings fade slowly
Works even better with Facebook & Instagram Ads (Meta)

Grow the list while you advertise.

Facebook and Instagram ads that bring sign-ups, then email that brings them back.

See Facebook & Instagram Ads (Meta) Quote for both
A man reading on a tablet over a cup of coffee

How do you make email marketing pay?

Five rules we follow on every list. Check your own against them, with us or without us. Two terms worth knowing: conversion rate and A/B testing.

  1. 1
    Only write to people who said yesBought lists and old exports bring complaints and send everything to spam.
  2. 2
    Authenticate the domain before the first sendWithout it, the biggest inboxes treat your newsletter as a stranger.
  3. 3
    Send on a calendar, not when there is timeA list that hears from you every month remembers you. One that hears once a year unsubscribes.
  4. 4
    Let the automations do the steady workA welcome series and a cart reminder bring orders every day, written once.
  5. 5
    Judge by orders, not opensOpens are an estimate. Orders and bookings from each campaign are the result.

What we promise, and what we never will.

Email is measurable to the order. That makes it easy to be held to account.

What we will never sell you

  • Bought or rented lists
  • Emails to people who never agreed to receive them
  • Hiding the unsubscribe link
  • A cost per contact on top of the package

What you can hold us to

  • The list and the consent records stay yours, exportable any time
  • Every email approved by you before it is sent
  • Sending from your own domain, authenticated
  • Reports in orders and bookings, not only opens

Thousands of addresses and no newsletter?

Send us the numbers. We tell you, for free, what that list could bring each month.

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We also look after everything your emails depend on.

Sending runs on our own servers in Europe, watched by the same team that writes your emails.

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How we run security
  • Your domain authenticatedSPF, DKIM and DMARC set up, so inboxes know the email is really from you.
  • Bounces and complaints handledDead addresses and complaints removed automatically, before they hurt delivery.
  • Consent kept on recordWhen and where each person subscribed, ready if anyone asks.
  • One-click unsubscribeIn every email and in the header, as Gmail and Yahoo require.
  • Data kept in EuropeYour list sits on our servers in the EU, under European data rules.
  • Sending paced and watchedLarge lists sent in batches, delivery checked after every campaign.

What every client gets, whatever they buy

Work with us and we take care of everything around the work too: hosting, security and changes, by the same team, so you never need a second company.

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See the cloud

Email marketing for your kind of business.

What works by email differs by trade. Pick yours to see how we work in it.

Tell us your list size. We tell you what it can bring.

No commitment. A straight answer before you spend anything.

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Works even better with Google Ranking (SEO)

Visitors from Google, then subscribers.

SEO brings the visit; a sign-up form keeps the person.

See Google Ranking (SEO) Quote for both

Email marketing works best with

Email brings back the people you already have. These bring new ones and give them somewhere to buy.

Prefer to start with one piece of work? Fixed work from the catalogue.

The full catalogue

Read before you decide

Plain-language guides from our team on the questions owners ask most about email.

Every guide we have written

What happens after you contact us

No obligation at any step. If we are not the right fit, we tell you who is.

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  1. You write or book a call

    A few lines about your business is enough. No forms to fill in for an hour.

  2. A person replies

    Someone who does this work reads it and comes back with questions, not a sales script.

  3. A short call

    We look at your business together and say plainly what we would do first.

  4. A written offer

    What we do and what it costs, on paper, before any work starts.

Questions about Email Marketing

Not answered here? A person who does this work replies to every question.

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How much does email marketing cost?

The packages above are monthly and include the writing, the design, the sending and the report. Start sends one newsletter a month, Growth adds automations and two campaigns, Complete sends every week. There is no separate software fee and no cost per contact up to your package's list size.

Do I need an email marketing tool?

No. We send from our own platform in Europe, from your domain, so there is nothing else to subscribe to.

Who writes the emails?

We do, in your voice and your language. You approve every email before it is sent.

Can you import my existing list?

Yes. We import it, remove duplicates and invalid addresses, and keep only the people who agreed to receive your emails.

Will my emails go to spam?

We authenticate your domain, keep the list clean and pace large sends, which is what the inboxes check. No one can promise every inbox, but we report delivery after every campaign.

Does it work with my online store?

Yes. WooCommerce, Shopify, PrestaShop and custom stores can be connected, so cart reminders and purchase segments run on their own.

Is it compliant with GDPR?

Yes. We only send to people who agreed, record when and where they subscribed, and put a one-click unsubscribe in every email.

Can I leave and take my list?

Yes. The list is yours. You can export it at any time, and we hand it over with the consent records if you stop.

Where to go next

Services

Industries

Terms explained

Start here

Your list is waiting to hear from you.

Tell us how many addresses you have and what you sell. We come back with what we would send first, and the package that fits.

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  • A written price before any work starts
  • Hosted on European servers
  • The code and every account stay yours
  • One team from the build to the support

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Add the services you are interested in, in the size that fits. We send one written quote for all of them.

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  • No payment, no commitmentThis is a request. You decide after the written quote.
  • Sold and delivered by GRADAXOne contract and one team, whoever does the work.
  • Your data stays in the EUNothing is moved outside the union to be processed.

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