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European companyFounded in 2014Built and operated in EuropePayments secured by Stripe
System statusSupportFree assessment
Gradax

The quote takes three days and the customer waits

Websites, quoting and production systems for manufacturers, built around technical buyers and long, information-heavy sales.

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The vendors we build on, operate and resell.

  • Cisco
  • HPE
  • Dell
  • Lenovo
  • Veeam
  • WordPress
  • WooCommerce
  • Google
  • Stripe
  • Zoho
  • Atlassian

Industrial buyers do most of their evaluation before they contact anybody. They look for capability, tolerances, certifications, materials and evidence you have made something like their part before. A site that says "quality and innovation" and shows a photograph of a factory tells them nothing and is discarded.

Internally the bottleneck is quoting. A request comes in as an email with a drawing attached, goes to one person, and takes days. The quote itself is often fine; the delay is what loses the order.

The search side is not separate from that. Capability and process searches: the material, the process, the tolerance, the certification, usually with a region attached. Ranking for those means the pages exist, the business is verified where it operates, and the reviews are real and recent.

What we build for manufacturing

How an order moves through a manufacturer

Between the drawing arriving and the goods leaving, most delay is waiting for information, not machine time.

  1. Request for quote

    It stalls when a drawing arrives by email with half the details missing, and it moves when a structured request captures them at the start.

  2. Quote and order

    It stalls when the quote waits on one estimator's inbox, and it moves when the request reaches them complete and ready to price.

  3. Production on the floor

    It stalls when nobody knows which operation a job is on, and it moves when each step is booked off as it happens.

  4. Despatch and invoice

    It stalls when delivery notes and invoices are retyped into accounts, and it moves when the finished job flows into both.

Services that go with it

What usually comes next, once the first piece is running, and why it matters in this trade.

What people in this trade ask us

Do industrial buyers use search?
Constantly, and mostly before they will speak to anyone. They are searching for a process and a tolerance, not for a company name, which is why capability pages outperform an about page by a wide margin.
Can we quote faster without quoting wrong?
The structured request is what does it. Most of the delay is gathering information the customer would have given you at the start if you had asked.
Will it integrate with our ERP?
Most of them, yes. We check which parts of yours are actually open before quoting, because ERP vendors vary enormously on this.
Can customers see where their order is?
A customer portal can show the stage each order has reached, drawn from what the floor already records. It replaces the weekly chasing email with a page they check themselves.
Should our certifications be on the website?
Yes, with scope and expiry, near the capability they relate to. Buyers screen suppliers on certification before anything else, and a missing one removes you from the list without a word.

The infrastructure under it

Managed by the engineers who build the software, on the same contract and the same bill.

Backup & Recovery

Drawings, CNC programs and inspection records are years of work, and rebuilding one lost program stops a machine.

See how it works
A storage unit with a row of drive bays.

Cyber Security

A ransomware lockout on the planning system stops production lines, not just the office.

See how it works
Two monitors showing security logs in a dark room.

Priced and ready to order

A fixed scope and the price on the card. The line on each one is why it matters in this trade.

What one contract covers

  • One contract. The build, the infrastructure and the work that brings people to it, on one invoice.
  • A named team. The person on the first call stays on the project. No account managers, no handoffs.
  • Operated, not delivered. We keep it running after launch: patching, backups, monitoring and the phone when it breaks.
  • European hosting. Servers in Europe, run by us, with the data staying where you expect it to.
  • Monthly reporting. What changed, what it cost and what it produced, in language you can forward to a board.
  • No lock-in. The code, the domains and the accounts are yours. Leaving is a handover.

What keeps it running

More in industry and logistics

See what is costing you customers before you spend anything.

A senior engineer walks your site, your search presence and the way enquiries reach you, then writes down the three things worth fixing first.

Book the review See what we have built
  1. 01You tell us what is not working
  2. 02We review the site, the search presence and the enquiry path
  3. 03You get the three fixes worth doing, and what each is worth