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European companyFounded in 2014Built and operated in EuropePayments secured by Stripe
Gradax

The drawing arrives, and then everything waits

Websites and quoting systems for fabricators, built around technical enquiries that arrive incomplete.

Sold as
One contract
Starts with
A free review

The vendors we build on, operate and resell.

  • Cisco
  • HPE
  • Dell
  • Lenovo
  • Veeam
  • WordPress
  • WooCommerce
  • Google
  • Stripe
  • Zoho
  • Atlassian

Fabrication enquiries arrive as a drawing and a hope. Material, tolerance, finish, quantity and delivery are frequently missing, so quoting begins with a conversation and the customer meanwhile asks two other shops the same question.

The buyer is technical and is evaluating capability before contacting anyone: what you can cut, weld, bend and finish, to what tolerance, with which certifications. A site that does not state those specifics is not in the consideration set at all.

The search side is not separate from that. Process and material searches such as sheet metal fabrication or stainless steel welding, with a region attached. Ranking for those means the pages exist, the business is verified where it operates, and the reviews are real and recent.

How a job moves through a fabrication shop

The cutting and welding are planned; the waiting before and after them is not.

  1. Drawing and enquiry

    It stalls when a drawing arrives with no material or quantity, and it moves when the request asks for both up front.

  2. Quote sent

    It stalls when the estimator is also on the floor, and it moves when complete requests queue for pricing in one place.

  3. Cut, weld, finish

    It stalls when work waits between operations and nobody notices, and it moves when each stage is booked off as it finishes.

  4. Delivered and invoiced

    It stalls when material certificates are hunted down at despatch, and it moves when they are attached to the job from the start.

What people in this trade ask us

Do technical buyers search?
Yes, by process and material, long before they talk to anybody. Capability pages are the highest-value pages this trade can have.
Can quoting be sped up without risk?
The information gathering can, and that is most of the delay. The pricing judgement stays with a person who knows the shop.
Should we publish tolerances?
Yes. It filters out work you cannot take and wins work from buyers who need exactly what you can do.
Can we send material certificates with each delivery?
Yes, if the certificates are filed against the job when the material arrives. Then they go out with the delivery note rather than after a customer chases them.
Should we show past projects?
Yes, with the process, material and size stated, not just a photo. A buyer looking for a similar part needs to see you have made one.

The infrastructure under it

Managed by the engineers who build the software, on the same contract and the same bill.

Backup & Recovery

Drawings, nesting programs and weld procedures are what repeat orders are built from, and redrawing them costs days.

A storage unit with a row of drive bays.

Cloud Servers

Customers send large drawing files, and a secure upload beats a dozen attachments bouncing off a mail server.

A server rack with glowing status lights in a data centre.

What one contract covers

  • One contract. The build, the infrastructure and the work that brings people to it, on one invoice.
  • A named team. The person on the first call stays on the project. No account managers, no handoffs.
  • Operated, not delivered. We keep it running after launch: patching, backups, monitoring and the phone when it breaks.
  • European hosting. Servers in Europe, run by us, with the data staying where you expect it to.
  • Monthly reporting. What changed, what it cost and what it produced, in language you can forward to a board.
  • No lock-in. The code, the domains and the accounts are yours. Leaving is a handover.

See what is costing you customers before you spend anything.

A senior engineer walks your site, your search presence and the way enquiries reach you, then writes down the three things worth fixing first.

  1. 01You tell us what is not working
  2. 02We review the site, the search presence and the enquiry path
  3. 03You get the three fixes worth doing, and what each is worth