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European companyFounded in 2014Built and operated in EuropePayments secured by Stripe
Gradax

January is not a business model

Websites, portals and onboarding for accounting practices, built around moving clients off annual compliance and onto monthly work.

Sold as
One contract
Starts with
A free review

The vendors we build on, operate and resell.

  • Cisco
  • HPE
  • Dell
  • Lenovo
  • Veeam
  • WordPress
  • WooCommerce
  • Google
  • Stripe
  • Zoho
  • Atlassian

An accounting practice built on annual returns has one violent season and eleven months of chasing paperwork. The practices that are pleasant to run and worth something when sold are the ones with monthly bookkeeping and advisory retainers, where the work and the revenue are spread.

What blocks the transition is almost never capability. It is that the practice cannot show a prospective client what the monthly service actually is, and cannot onboard one without three emails, a signed letter and a document request list that gets ignored.

The search side is not separate from that. "Accountant for small business" and "bookkeeping services" with a town, plus tax-deadline spikes that bring the wrong kind of enquiry. Ranking for those means the pages exist, the business is verified where it operates, and the reviews are real and recent.

How a new client moves through an accounting practice

From the first enquiry to the first invoice, most of the delay sits between the practice and the client, not inside the work.

  1. Enquiry and fee

    The enquiry waits while a partner works out a fee by hand, so a short form with a fee range answers it the same day.

  2. Engagement and identity checks

    Signed letters and identity documents sit half-finished in email, so one onboarding link collects both and shows what is still missing.

  3. Records each month

    Bank statements and receipts arrive late and in pieces, so scheduled requests with an upload link go out before the deadline, not after it.

  4. Filing and billing

    Work finished in the ledger is invoiced weeks later, so closing a period raises the invoice and the next period's request together.

What people in this trade ask us

Is a client portal worth it for a small practice?
If you spend real time chasing documents, yes, and the saving is larger than most practices expect because the chasing is invisible in the timesheet.
Should we publish prices?
For fixed monthly packages, publishing a figure filters out the enquiries that were never going to convert and gets you a better conversation with the ones that were.
Can it connect to our accounting software?
Usually. Which parts depends on the vendor, and we check that before quoting rather than discovering it during the build.
Where is our client data kept?
On servers in the EU that we manage, with access set per member of staff and every login recorded. Backups run daily and restores are tested, so we can tell you exactly what would come back and how.
What happens to the portal if we merge or sell the practice?
The data and the code are yours, and that is written into the contract. Everything exports in standard formats, so a buyer or a merged practice can take it over or move it.

The infrastructure under it

Managed by the engineers who build the software, on the same contract and the same bill.

Backup & Recovery

Client records you are obliged to keep for years must survive a deleted folder or a failed server.

A storage unit with a row of drive bays.

Cyber Security

Bank details and identity documents make an accounting practice a favourite target for invoice and phishing fraud.

Two monitors showing security logs in a dark room.

What one contract covers

  • One contract. The build, the infrastructure and the work that brings people to it, on one invoice.
  • A named team. The person on the first call stays on the project. No account managers, no handoffs.
  • Operated, not delivered. We keep it running after launch: patching, backups, monitoring and the phone when it breaks.
  • European hosting. Servers in Europe, run by us, with the data staying where you expect it to.
  • Monthly reporting. What changed, what it cost and what it produced, in language you can forward to a board.
  • No lock-in. The code, the domains and the accounts are yours. Leaving is a handover.

See what is costing you customers before you spend anything.

A senior engineer walks your site, your search presence and the way enquiries reach you, then writes down the three things worth fixing first.

  1. 01You tell us what is not working
  2. 02We review the site, the search presence and the enquiry path
  3. 03You get the three fixes worth doing, and what each is worth