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European companyFounded in 2014Built and operated in EuropePayments secured by Stripe
Gradax

Email template design

Email designs in your brand, built as modules your team can rearrange for each send.

GradaxEuropean companyOrder outright

Founded 2014Built and operated in Europe1 to 4 weeks

One supplier of recordOne contract and one team, whoever does the work.
Your data stays in the EUNothing is moved outside the union to be processed.
Priced before it startsConfirmed in writing, and nothing charged until you accept.

About this service

Newsletters and campaign emails that look different every time, or look broken on phones, cost you trust. We design a modular email system: header, hero, product grid, article, call to action, footer and more, designed for mobile first and set up in your email platform so your team assembles each email from approved blocks.

One-off emails make an inconsistent brand

Many businesses build each email from scratch or from a copy of the last one. Over a year, fonts change, buttons get different colours and the layout drifts depending on who built it. Subscribers notice, even if they cannot say what changed.

A modular system fixes that. We design the building blocks once — header, hero, product grid, article, testimonial, call to action, footer — and your team assembles each email from approved pieces. They can be creative with the content without being able to break the design.

Phone first, dark mode included

Most marketing emails are opened on phones, often while doing something else. Small text, tiny buttons and side-by-side columns that do not stack become hard to use. We design every module for a narrow screen first, then check how it expands on desktop.

Dark mode is the other common trap. Many mail clients invert colours automatically, turning a dark logo on a transparent background invisible, or making text unreadable. We test every module in dark mode and prepare logo versions that survive it.

Templates are built in your platform's own editor rather than as custom code. That keeps them editable by your team and compatible when the platform updates.

  • Modules designed for phone screens first
  • Dark mode tested in the main mail clients
  • Alt text and contrast checked for accessibility
  • Built in your platform so your team can edit

What you get

Everything below is in the price. Nothing here is an upgrade.

  • Module library designed in Figma
  • Template layouts for newsletter, promotion and announcement
  • Templates built in your email platform's editor
  • Dark mode and accessibility checks
  • Short guide for building emails from the modules

What changes

  • Emails designed for phone screens first, where most are opened
  • A set of modules that combine into any newsletter or campaign
  • Consistent brand across every send, regardless of who builds it
  • Templates set up in your platform and tested in major mail clients

How it runs

  1. Inventory

    What you send and which blocks those emails really need.

  2. Design

    Modules designed for phone first, then desktop.

  3. Set up

    Templates built in your platform's editor, using its own blocks.

  4. Test

    Previewed across mail clients, dark mode and screen readers.

Compare the sizes

The standard price for each size. Extras are priced beside it, not hidden behind a call.

Email template design: what each size includes
IncludedOne template€2901 weekTemplate system€5002 weeksFull email system€1,0503 to 4 weeks
One template designIncludedIncludedIncluded
Up to eight modulesIncludedIncludedIncluded
Set up in your platformIncludedIncludedIncluded
Mobile and desktop checkIncludedIncludedIncluded
Three template layoutsNot includedIncludedIncluded
Dark mode checksNot includedIncludedIncluded
Builder's guideNot includedIncludedIncluded
Designs for welcome, abandoned cart and order emailsNot includedNot includedIncluded
Accessibility reviewNot includedNot includedIncluded
Training session for your teamNot includedNot includedIncluded
OrderSelect Select Select

Add what you need

Choose the size

Add what you need

Your total€500

Continue

The standard price, plus whatever you add. Confirmed in writing before anything starts; nothing is charged until you accept it.

Questions

Do you code the HTML?

In this offer we build in your platform's drag-and-drop editor so your team can edit easily. Hand-coded HTML templates are the HTML email template build service.

Will it work in Outlook?

Platform editors produce Outlook-safe code, and we test the result. Some effects, like rounded images, degrade gracefully in older Outlook versions.

Can you write the emails too?

Copy is separate. Email sequence writing or campaign management can be added.

Related searches

Order it

Standardised enough to order on its own. The price is confirmed in writing before anything starts.