Rules-based chatbot
A guided chatbot that answers common questions and routes enquiries, with no surprises in what it says.
GradaxEuropean companyOrder outright
Founded 2014·Built and operated in Europe·1 to 4 weeks
About this service
A chatbot built on decision trees and buttons rather than open-ended text generation, so every answer is one you approved. It handles the questions you get every day, collects details for bookings or quotes, and hands over to a person when needed. Runs on your website, WhatsApp, Messenger or Instagram.
Predictable answers by design
Open-ended chat assistants can answer almost anything, which is also their risk. They can give wrong prices, invent policies or say things you would never approve. For many businesses, especially regulated ones, that is unacceptable.
A rules-based chatbot only says what you have approved. Visitors choose from buttons or simple options, and each path leads to a reviewed answer or a form. It cannot improvise, which makes it ideal for opening hours, prices, delivery, booking and qualification questions.
Built from your real enquiries
Chatbots fail when they are designed around what the business wants to say rather than what customers ask. We start from your actual emails, chat logs and call notes to find the questions that repeat most.
Those questions become short paths with clear answers. When the bot cannot help, or the visitor asks for a person, it hands over with the conversation attached so nobody has to repeat themselves.
After launch, we look at where people drop out or ask for a human. Those points show which answers need improving or which new questions to add.
- Questions taken from real enquiries
- Every answer approved by you
- Lead and booking capture
- Hand-off to a person with context
What you get
Everything below is in the price. Nothing here is an upgrade.
- Conversation map from your real enquiries
- Chatbot built on your chosen platform
- Lead and booking capture connected to email or CRM
- Hand-off to live chat or a ticket
- Monthly report on top questions and drop-offs
What changes
- Common questions answered instantly, day and night
- Every reply written and approved by you in advance
- Leads and bookings captured with the details your team needs
- A clear route to a human when the bot cannot help
How it runs
Collect
Your real enquiries sorted into the questions that repeat most.
Map
Each question turned into a short path of buttons and answers.
Build
Flows built, connected to your CRM or inbox, and tested.
Tune
After launch, paths adjusted where people get stuck.
Compare the sizes
The standard price for each size. Extras are priced beside it, not hidden behind a call.
| Included | FAQ bot€2901 week | Lead and booking bot€5002 to 3 weeks | Multi-channel bot€1,0504 weeks |
|---|---|---|---|
| Up to 15 questions | Included | Included | Included |
| Website widget | Included | Included | Included |
| Email hand-off | Included | Included | Included |
| Basic analytics | Included | Included | Included |
| Lead capture into your CRM | Not included | Included | Included |
| Booking via your calendar tool | Not included | Included | Included |
| WhatsApp or Messenger channel | Not included | Included | Included |
| Up to three channels | Not included | Not included | Included |
| Live chat hand-off with context | Not included | Not included | Included |
| Second language | Not included | Not included | Included |
| Order | Select | Select | Select |
Add what you need
Choose the size
Add what you need
Your total€500
ContinueThe standard price, plus whatever you add. Confirmed in writing before anything starts; nothing is charged until you accept it.
Questions
Why rules-based rather than a generative assistant?
Because every answer is predictable and approved. For regulated businesses or simple enquiries, that is safer and cheaper to run.
Which platforms do you use?
Tidio, ManyChat, Landbot, Intercom or your existing chat tool. Platform subscriptions are paid by you.
Does WhatsApp have extra costs?
WhatsApp Business messaging is charged by Meta per conversation, depending on country and type. We explain the costs before you choose.
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Order it
Standardised enough to order on its own. The price is confirmed in writing before anything starts.