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GRADAX

Sanity

Real-time, structured content platform for modern digital experiences.

Sanity is a modern, cloud-hosted content platform that treats content as structured data. Unlike traditional CMS platforms that store content as pages, Sanity stores it as portable, structured data that can be queried, transformed, and delivered to any channel, websites, apps, AR/VR, digital signage, and more. Sanity Studio, the editing interface, is a fully customizable React application.

We use Sanity for projects that need real-time content updates, complex content modeling, or a highly customized editing experience. Its structured content approach is ideal for multi-channel delivery, the same content powering a website, mobile app, and marketing emails. Sanity's developer experience is excellent.

What we use it for

  • Real-time collaborative content editing
  • Multi-channel content delivery
  • Complex editorial workflows
  • Marketing websites with Next.js
  • E-commerce product content management
  • Localized, multi-language content

What it gives us

  • Structured ContentContent stored as portable data, not pages. Reuse and repurpose content across any channel or device.
  • Customizable StudioReact-based editing interface that can be tailored to your exact workflow and content needs.
  • GROQ Query LanguagePowerful, intuitive query language for fetching exactly the content you need without over-fetching.
  • Real-Time CollaborationMultiple editors can work on the same content simultaneously with live presence and conflict resolution.

Questions we get asked

Sanity vs Strapi, which should I choose?
Sanity is cloud-hosted with real-time collaboration and better for multi-channel content. Strapi is self-hosted with auto-generated APIs and better when you need full data ownership. Both work great with Next.js.
How much does Sanity cost?
Sanity's free tier is generous for small projects. Growth plans start at $15/user/month. Enterprise pricing is custom.
Is Sanity good for e-commerce?
Sanity excels at managing product content, descriptions, specifications, media, and localized information. It pairs well with Shopify or custom commerce backends for the transactional layer.
Can Sanity work with Next.js?
Yes, Sanity and Next.js are commonly paired together. Sanity provides official Next.js toolkit with preview mode, image optimization, and incremental static regeneration support.

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