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European companyFounded in 2014Built and operated in EuropePayments secured by Stripe
Gradax

Data cleaning

Messy spreadsheets and CRM data deduplicated, standardised and ready to use.

GradaxEuropean companyOrder outright

Founded 2014Built and operated in Europe3 days to 4 weeks

One supplier of recordOne contract and one team, whoever does the work.
Your data stays in the EUNothing is moved outside the union to be processed.
Priced before it startsConfirmed in writing, and nothing charged until you accept.

About this service

Customer lists with the same company entered five ways, phone numbers in every format, missing fields and duplicates that send two emails to one person. We clean the data in Excel, Google Sheets, your CRM or a database, document every rule applied, and set up checks so it stays clean.

Duplicates cost more than storage

Duplicate records cause real problems. The same customer receives two newsletters and unsubscribes. Sales reps call the same company twice. Reports overcount customers and revenue by region. Nobody trusts the CRM, so people keep private spreadsheets instead.

Deduplication sounds simple but needs judgement. Is 'Acme SRL' the same as 'ACME S.R.L.' and 'Acme Romania'? Which phone number is current? We agree rules with you for matching and choosing the surviving record before merging anything.

Clean once, then keep it clean

Most data gets messy again within months because the causes remain: free-text fields, imports without checks and different people entering data in different ways. Cleaning alone fixes the past, not the future.

We document every rule we apply, then put protections in place: required fields, dropdowns instead of free text, validation on phone numbers and emails, and scheduled duplicate checks in your CRM. The rules document helps new staff enter data correctly.

Nothing is deleted without your approval. Doubtful records are flagged for review, and a backup of the original data is kept so any change can be reversed.

  • Matching rules agreed before merging
  • Change log of every merge and correction
  • Validation to prevent new errors
  • Original data backed up

What you get

Everything below is in the price. Nothing here is an upgrade.

  • Data quality report before cleaning
  • Cleaned dataset or updated CRM records
  • Change log of merges and corrections
  • Rules document for future data entry
  • Validation rules or forms to prevent new errors

What changes

  • Duplicates merged using rules you approve
  • Names, addresses, phone numbers and dates in one consistent format
  • Invalid and incomplete records flagged rather than silently deleted
  • A record of every rule applied, so the process can be repeated

How it runs

  1. Profile

    Every column checked for blanks, duplicates and formats.

  2. Agree

    Merge and correction rules approved before changes.

  3. Clean

    Rules applied, with every change logged.

  4. Protect

    Validation added so the same errors do not return.

Compare the sizes

The standard price for each size. Extras are priced beside it, not hidden behind a call.

Data cleaning: what each size includes
IncludedUp to 10,000 rows€2903 to 5 working daysUp to 100,000 rows€5001 to 2 weeksCRM clean-up€1,0502 to 4 weeks
Quality reportIncludedIncludedIncluded
DeduplicationIncludedIncludedIncluded
Format standardisationIncludedIncludedIncluded
Change logIncludedIncludedIncluded
Address and phone validationNot includedIncludedIncluded
Merging multiple sourcesNot includedIncludedIncluded
Rules documentNot includedIncludedIncluded
Merges done inside your CRMNot includedNot includedIncluded
Required fields and validation rulesNot includedNot includedIncluded
Scheduled duplicate checksNot includedNot includedIncluded
OrderSelect Select Select

Add what you need

Choose the size

Add what you need

Your total€500

Continue

The standard price, plus whatever you add. Confirmed in writing before anything starts; nothing is charged until you accept it.

Questions

Will you delete records?

Only with your approval. We flag doubtful records and keep a backup of the original data.

Which CRMs do you work in?

HubSpot, Salesforce, Pipedrive, Zoho and others, plus Excel, Google Sheets and SQL databases.

Is our data kept confidential?

Yes. We sign your NDA, work in your systems where possible and delete copies after delivery.

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Order it

Standardised enough to order on its own. The price is confirmed in writing before anything starts.